Plus: What?
A recent data analysis by the Knight-Newhouse College Athletics Database and AL.com demonstrates why the Texas Longhorns’ football program is by far the Southeastern Conference’s most profitable.
According to the organizations’ findings, while Texas spent nearly $66 million on football —coaches salaries, transportation, and so, so much more — Austin’s favorite team also raked in some $205 million in revenue. It was enough to make Texas the SEC’s only program to make more than $150 million in annual revenue last year. (Not bad for an inaugural season with the league.)
Feel free to read more at On3.
WHAT THEY’RE SAYING ABOUT THE LONGHORNS
Austin American-Statesman: How high is Texas softball ranked at the end of the regular season?
Dallas Morning News: 10 things to know about Texas QB Arch Manning, including his family legacy
Inside Texas: How Texas wide receiver production might break down this season
ICYMI IN BURNT ORANGE NATION
Why Texas remains No. 1 despite weekend sweep by Arkansas
Where the Texas backup QB battle sits with addition of Matthew Caldwell
RECRUITING ROUNDUP
247Sports: Texas factors into summer plans for OT Aaron Thomas after recent offer
247Sports: Texas NIL’s devinely timed Pancake Factory helped ignite Longhorns’ O-line recruiting
247Sports: North Crowley Top247 OL John Turntine III inching closer to a summer decision with June official visits ahead
247Sports: Nation’s No. 4 DL Vodney Cleveland has a Texas OV set with the Longhorns in his top group
Inside Texas: Why Texas targets like Felix Ojo, KJ Edwards are focused on fit, not just NIL
Inside Texas: Maraad Watson named one of On3’s spring transfers that will make the biggest impact in 2025
SEC SHOWDOWN
Rock M Nation: Missouri’s 2025 Returning Production: Defense
Red Cup Rebellion: Ole Miss baseball drops crucial series in Oklahoma
Rocky Top Talk: Two Volunteers land in ESPN’s top 100 overall NBA Draft prospects
A Sea Of Blue: Kentucky lands former 4-star recruit Ashton Cozart from SMU
WHAT WE’RE READING
SB Nation: Cooper Flagg’s 6 best landing spots in NBA Draft lottery, ranked
SB Nation: Top ACC women’s basketball coach gets Team USA gig
SB Nation: Nikola Jokic can add coaching Nuggets in NBA Playoffs to his LinkedIn
NEWS ACROSS LONGHORN NATION AND BEYOND
- Get that shit out of here.
Questionable read for Longhorn fans, @AggiesWire projects Texas A&M will take the win in Austin in November. Rebuttal for Longhorns Wire coming shortly.https://t.co/sRmdhZicJX
— Hayden Victoria (@RealHaydenVic) May 6, 2025